AthenaInvest Press Room

Recent Coverage

Jun 23, 2021

DateLink to Publication
May 1, 2023 Investments & Wealth Institute  "Investments & Wealth Institute Awards Recognize Best of the Best in Investment and Wealth Management Industry”
Jan 20, 2023 Advisor Perspectives  "Performance Persistence Matters”
Jun 15, 2022 Investments & Wealth Institute  "Predicting Returns Using Behavioral Market Barometers”
Aug 20, 2021 Proactive Advisor Magazine  "Building Wealth by Avoiding Emotional Errors”
Apr 18, 2021 CFA Institute  "Active Equity: "Reports of My Death Are Greatly Exaggerated”
Apr 14, 2021 Proactive Advisor Magazine  "Bear Market Behavioral Biases—Are You Sure About That?"
Feb 17, 2021 Investments & Wealth Institute  "How Behavioral Finance Is Delivering Alpha"
Jul 15, 2020 Proactive Advisor Magazine  "Behavioral finance applied: Strategies, not style boxes"
Jun 22, 2020 Advisor Perspectives  "The Dawn of a New Active-Equity Era"
May 6, 2020 Proactive Advisor Magazine  "Managing investments in emotionally charged markets: A behavioral framework"
Sep 11, 2019 ThinkAdvisor  "Who Loses in a Trade War? Both Sides!"
Jun 24, 2019 ThinkAdvisor  "We Don’t Have to Have a Recession"
Feb 18, 2019 Advisor Perspectives  "Strategy Based Framework Improves on Style Grid"
Jan 14, 2019 ThinkAdvisor  "Strategy Preference Can Indicate Expected Stock Market Return"
Oct 15, 2018 ThinkAdvisor  "Don’t Waste Time Predicting the Next Recession"
Oct 1, 2018 ThinkAdvisor  "When Does Stock Picking Work?"
Aug 13, 2018 ThinkAdvisor  "Identify the Best Active Equity Funds"
Jul 24, 2018 ThinkAdvisor  "Strategy-Based Portfolio Construction"
Jul 23, 2018 Advisor Perspectives  "Proven Tactical Allocation Strategy Driven by Behavioral Crowds"
Jun 25, 2018 ThinkAdvisor  "Think Outside the Style Boxes"
Feb 12, 2018 Advisor Perspectives  "How to Know When Active Management Performs Best"
Dec 13, 2017 Financial Advisor  "The Economy And Stock Market—The Best Of Times"
Aug 14, 2017 Financial Advisor  "Don't Fear Market Peaks, Enjoy Them!"
Jun 12, 2017 Advisor Perspectives  "Life after MPT"
May 26, 2017 CFA Institute "C. Thomas Howard Urges Practitioners to 'View the Markets as They Are'"
May 23, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: Renaissance Investment Management Firms"
May 18, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: Renaissance Portfolio Management"
May 17, 2017  "Shining a Light on “Dark” GDP"
May 9, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: Behavioral Financial Markets"
Apr 20, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: New Frontiers of Risk"
Apr 17, 2017 Financial Advisor  "Rising Rates Bode Well For Stocks"
Apr 7, 2017  "The Myth of Low Returns"
Apr 5, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: The Rise and Fall of MPT"
Mar 22, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: Understanding the Cult of Emotion"
Mar 14, 2017 CFA Enterprising Investor  "The Active Equity Renaissance: Rejecting a Broken 1970s Model"
Feb 21, 2017 Fund Intelligence  "Behavioral Finance Favoring Stock Market Bullishness"
Feb 17, 2017 ThinkAdvisor  "Can the Trump Stock Rally Last?"
Jan 25, 2017 Financial Advisor  "Janet Yellen: The Head Groundskeeper Of The U.S. Economy"
Jan 25, 2017 MoneyLife Radio  (Audio Download) "Chuck Jaffe interviews Tom Howard"
Dec 20, 2016 401(K) Specialist  "Sending Out An SOS: Active Managers Need Help (Or Do They?)"
Dec 16, 2016 Bezinga  "Good Behavior With This Active Dividend ETF"
Nov 17, 2016 CFA Institute  "Relationship Strain: The Sins of the Active Manager"
Oct 26, 2016 Financial Advisor  "Keep Your Politics Out Of Your Portfolio"
Oct 21, 2016 The Motley Fool  "Stock-Pickers Rejoice: Markets Aren’t Efficient, Investors Aren’t Rational"
Oct 20, 2016 Financial Planning  "Handling the emotion of market declines"
Oct 17, 2016 MarketWatch  "Don’t let your emotions over this election influence your investment decisions"
Aug 28, 2016 Goldstein on Gelt  (Video) "Dr. C. Thomas Howard - AthenaInvest - Goldstein on Gelt"
Jul 26, 2016 CFA Institute  "Is Active Management Dead? Not Even Close"
May 18, 2016 401KSpecialist  "The Single Biggest Problem With 401k Product Performance Is…"
Apr 14, 2016 MarketWatch  "This is why mutual fund managers can’t beat a stock index more often"
Mar 30, 2016 Zacks Equity Research  "5 Global ETFs Beating SPY in Q1"
Jan 26, 2016 Advisor Perspectives  "Why Most Equity Mutual Funds Underperform"
Nov 23, 2015 Modern Trader  "Active managers actually do outperform if..."
Jul 7, 2015 MoneyLife Radio  (Audio Download) "Chuck Jaffe interviews Tom Howard"
Jul 2, 2015 AdvisorShares Alpha Call  (Audio) "Behavioral Finance Part 2"
Mar 20, 2015 Money  "Are Your Stocks Too Popular?"
Feb 10, 2015 ValueWalk  "Are Some Decisions to Allocate to U.S. Equities Due to Survivorship Bias?"
Jan 21, 2015 MarketWatch  "90% of fund managers beat the market — but their shareholders don’t"
Jan 19, 2015 Ozy  "To Get Rich, Tell Your Emotions to Shut Up"
Jan 14, 2015 MoneyLife Radio  (Audio Download) "Chuck Jaffe interviews Tom Howard"
Jan 4, 2015 ValueWalk  "Behavioral Bias: How It Affects One’s Investments"
Dec 27, 2014 ValueWalk  "Behavioral Portfolio Management [Book Review]"
Dec 23, 2014 ValueWalk  "Thomas Howard’s Five Radical Rules For Behavioral Investing"
Dec 11, 2014 Money Management Executive  "Is Active Management Best Kept Small?"
Nov 5, 2014 Bloomberg Radio  (Audio) "Analyst Calls"
Nov 2014 AAII Journal  "Selecting Active Equity Mutual Funds: Don’t Get Caught in the Middle"
Nov 2014 Investment & Pensions Europe  "Active Management: The portfolio tax"
Nov 2014 Investment & Pensions Europe  "Active Management: Passive skeletons in the active closet"
Nov 2014 Investment & Pensions Europe  "Active Management: Diluting by concentrating"
Nov 5, 2014 9News Denver  (Video) "Taking the emotion out of investing"
Oct 7, 2014 The Times  "Stone age rules don’t apply to the stock market, so forget about them"
Oct 3, 2014 ETF Trends  "Take A Moment Before You Choose A Dividend ETF"
Oct 3, 2014 Horsesmouth  "Behavioral Portfolio Management"
Sep/Oct 2014 CFA Institute Magazine  "The Next Paradigm"
Sep 17, 2014 Stockopedia  "Do you need to be a psychopath to be a successful investor?"
Sep 9, 2014 Advisor Perspectives  "Growing Income and Wealth with High-Dividend Equities"
Sep 2014 AAII Journal  "Driving Emotions From Your Investment Process: A 12-Step Program"
Aug 25, 2014 ETF Trends  "Different Strokes With Dividend ETFs"
Aug 25, 2014  "ETF Managed Portfolio Landscape Sees Consolidation"
Aug 22, 2014 Forbes  "Choosing The Right Dividend ETF"
Aug 15, 2014 ETF Trends  "An Active Guru ETF with a Dividend Focus"
Aug 15, 2014 The Street  (Video) "AthenaInvest Bear ETF Benefiting From Market's Bad Behaviors"
Aug 14, 2014 Bloomberg Radio  (Audio) "Taking Stock: Sansoterra, Murray, Howard"
Aug 13, 2014 Forbes  "High-Conviction Dividend Investing: Athena High Dividend ETF"
Aug 13, 2014 Zacks  "AdvisorShares Launches Unique Active Global Dividend ETF"
Aug 5, 2014 Advisor Perspectives  "The Wealth-Builder Model"
Aug 3, 2014 ETF Trends  "Bearish ETFs Help Hedge Against Corrections"
Aug 2, 2014 InvestorPlace  "Athena High Dividend ETF – An Unusual Path to Quality Income"
Jul 30, 2014 Seeking Alpha  "High Stock Dividends: A Competitive Retirement Income Solution"
Jul 30, 2014 etfexpress  "AdvisorShares launches Athena High Dividend ETF"
Jul 30, 2014 ETF Trends  "AdvisorShares Introduces New High Dividend ETF"
Jul 25, 2014 MarketWatch  "Buy-and-hold investing is impossible"
Jul 23, 2014 MarketWatch  (Audio) "Consistency leads to successful investing"
Jul 8, 2014 CFA Institute  (Video) "BPM: A New Paradigm for Managing Investment Portfolios"
Jun 18, 2014 Forbes  "Managers find bad investment behavior can yield better returns"
Jun 3, 2014 Alpha Banker  "Fund manager are star buyer and dunkey seller"
May 24, 2014 Stamford Advocate  "Handling volatility for long-term investors"
May 21, 2014 Financial Times  "Hard sell: why fund managers underperform"
May 15, 2014 Financial Times  (Video) "Behavioural finance wins playing blind"
May 15, 2014 Alpha Banker  "Why Behavioral Finance May Be the Future of Stockpicking"
May 8, 2014 Seeking Alpha  "Reject The Model, Not The Real World"
May 7, 2014 Financial Times  "Use psychology to beat professional stockpickers"
May 3, 2014 Morningstar  "5 Cures for Rocky Market Fever"
Apr 2014 IMCA Investments and Wealth Monitor  "Behavioral Portfolio Management"
Mar 12, 2014 ETF Trends  "ETF Managed Portfolios Gain Traction"
Mar 11, 2014 Financial Times  "Specialist ETF managers attract strong inflows"
Feb 28, 2014 Reuters Insider  (Video) "Wealth Strategies: Canadian banks weigh on fund performance"
Feb 27, 2014 Think Advisor  "Portfolio Managers Are Victims of Bias, Too"
Dec 2013 Financial Advisor  "Prepare For The Bear"
Fall 2013 Daniels Business Review  "Revolutionizing the Investment World"
Sep 18, 2013 Financial Advisor  "Behavioral Finance Understanding Improves Portfolio Performance"
Jun 4, 2013 CFA Institute  "Behavioral Portfolio Management: An Alternative to Modern Portfolio Theory"

Recent Press Releases

DateLink to Release
July 11, 2023 PRWeb  "AthenaInvest Celebrates Over 20 Years Of Behavioral Investing"
June 6, 2023 PRWeb  "AthenaInvest Advisors LLC Named to PSN Top Guns List of Best Performing Strategies for Q1 2023"
May 10, 2023 PRWeb  "AthenaInvest's CEO, Tom Howard, Recognized by Investments & Wealth Institute as the Best of the Best in Investment and Wealth Management Industry Awards"
Jul 11, 2021 PRWeb  "Behavioral Finance Pioneer Leads AthenaInvest to $500 Million in Total Assets"
May 11, 2021 PRWeb  "AthenaInvest Global Tactical ETFs Unsurpassed in Tactical Allocation Category"
Feb 11, 2021 PRWeb  "Athena Global Tactical ETFs Portfolio Ranks #1 for Ten-Year Performance in Morningstar Peer Group"
Jan 14, 2021 PRWeb  "AthenaInvest’s Behavioral Tactical Approach Excels In Challenging 2020 Market"
Sep 30, 2020 PRWeb  "AthenaInvest Global Tactical ETFs Performance Continues With 23rd Consecutive Quarter of 5-Star Overall Rating"
Jan 14, 2020 PRWeb  "AthenaInvest Behavioral Tactical Strategy Reaches $300 Million Milestone"
Sep 12, 2019 PRWeb  "AthenaInvest’s Tactical Strategy Follows Behavioral Crowds to Earn Consistent 5-Star Performance"
May 16, 2019 PRWeb  "AthenaInvest Global Tactical ETFs Delivers Consistent Top-Decile Performance"
Apr 11, 2019 PRWeb  "Behavioral Tactical Strategy Managed by AthenaInvest, Now Available as Mutual Fund"
Jan 22, 2019 PRWeb  "AthenaInvest Behavioral Tactical Portfolio Delivers Four Consecutive Years of 5-Star Returns"
Dec 18, 2018 PRWeb  "AthenaInvest’s Behavioral Tactical Allocation Maintains Consistent 5-Star Performance"
Oct 16, 2018 PRWeb  "AthenaInvest Multi-Factor Behavioral Strategy Outperforms"
Jun 27, 2018 PRWeb  "AthenaInvest's Behavioral Tactical Allocation Portfolio Delivers Persistent 5-Star Performance"
Feb 21, 2018 PRWeb  "AthenaInvest Global Tactical ETFs Receives 5-Star Morningstar Rating"
Nov 11, 2017 PRWeb  "Top Performance of AthenaInvest’s Behavioral Strategy Drives Tactical Portfolio to Major Asset Milestone"
Nov 2, 2017 PRWeb  "AthenaInvest Congratulates Richard Thaler, Winner of the 2017 Nobel Prize in Economics"
Aug 1, 2017 PRWeb  "AthenaInvest’s Behavioral Approach Continues to Lead Morningstar Tactical Allocation Category"
Nov 16, 2016 PRWeb  "AthenaInvest’s Behavioral Portfolio Management Outpaces Peers Again"
Mar 30, 2016 PRWeb  "Behavioral Portfolio Management Delivers Performance"
Dec 8, 2015 PRWeb  "Behavioral Approach Earns #1 ETF Strategist Ranking"
Aug 6, 2015 PRWeb  "AthenaInvest Recognized as 'Best Tactical ETF Portfolio Manager - USA'"
Feb 25, 2015 PRWeb  "AthenaInvest’s Global Tactical ETFs Portfolio Gets Top Ranking for 3 Year Performance"
Feb 18, 2015 PRWeb  "C. Thomas Howard of AthenaInvest Releases Second Book: The New Value Investing"
Dec 3, 2014 PRWeb  "AthenaInvest Wins 2014 Wealth & Finance Alternative Investment Award"
Sep 30, 2014 PRWeb  "AthenaInvest Awarded ‘Top Guns’ Performance Recognition for Three Different Strategies"
Jul 29, 2014 PR Newswire  "Launch Announced for AdvisorShares Athena High Dividend ETF (DIVI)"
Jun 4, 2014 PR Newswire  "AthenaInvest Leads Industry Adoption of Behavioral Portfolio Management"
Apr 17, 2014 PRWeb  "Book Released by Hh - Author C. Thomas Howard Ph.D., Behavioral Portfolio Management"
Mar 26, 2014 PRWeb  "Athena Pure Valuation | Profitability Tops Morningstar’s Small Value SMA Category for 2013"
Mar 12, 2014 PRWeb  "Athena Global Tactical ETF Earns Top Performance Ranking"
Sep 9, 2013 PR Newswire  "AthenaInvest Pure Valuation | Profitability Portfolio Recognized for Performance"


AthenaInvest Advisors LLC
5340 South Quebec Street, Suite 320-S
Greenwood Village, CO 80111

Phone:   (877) 430-5675
Fax:        (303) 721-6294